Home Live-in Care Ex-Virgin CEO joins Elder as Chairman to bolster 2021 growth plans

Ex-Virgin CEO joins Elder as Chairman to bolster 2021 growth plans

by Lisa Carr

Live-in care company Elder has appointed ex-Virgin CEO, Stephen Murphy, as its new Chair as it seeks to build on strong growth into 2021.

Stephen brings with him an accumulated 30 years’ experience in senior management positions and executive director roles.

He was the Group CEO of Virgin Group from 2005-2011 having succeeded the Founder, Sir Richard Branson. As well as holding a number of other leadership roles across various verticals, Stephen has also been Group Chairman at OVO Energy since 2015. His wealth of knowledge will be critical in shaping the strategic direction at Elder.

Responding to the appointment, Elder CEO, Pete Dowds, said: ‘I knew from my very first meeting with Stephen that he was the right person to join as Elder’s Chair. Stephen’s experience with category-defining brands and complex operations in regulated markets is the perfect fit to support us to deliver on our mission at Elder. 

‘This year has shown the critical need for a viable alternative to residential care for families and their loved ones across the UK and having Stephen will help us to deliver that at true scale” 

Stephen Murphy added: ‘I am delighted to be joining Elder as Chairman and working with Peter and a talented leadership team at such an exciting time in its development.  2020 has been a huge challenge for families and particularly those with older family members.

‘The mission of Elder is to provide new and better solutions for care and this is hugely important for quality of life and peace of mind.

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