Home Market Updates Optimism Health Group buys Visioncall, consolidating its position as the uk’s leading domiciliary eye and hearing care provider

Optimism Health Group buys Visioncall, consolidating its position as the uk’s leading domiciliary eye and hearing care provider

by Joe Caretalk

Michelle Le Prevost, Managing Director of Visioncall

Optimism Health Group announces the acquisition of Visioncall, the UK’s leading provider of eye care services in care homes. Founded in 2001, Visioncall operates across the UK, providing eye care services to over 100,000 residents in over 5,000 care homes.

Optimism Health Group is a UK healthcare investment group providing technology and clinical and support services to the rapidly growing 75 to 90-year-old age group.  

The Group’s initial focus is on the £3.5bn UK eye care and hearing care market, where the Group believes there is an opportunity for consolidation and new delivery models.

As part of Optimism’s growing portfolio, Visioncall will continue to bring their expertise in delivering person-centred eye care services to elderly patients living in care across the UK.

In November 2020, Optimism also acquired OutsideClinic, a UK market leader, annually providing eye care and hearing care to over 100,000 older people in their own homes.   

In early July, OutsideClinic announced its plans to recruit 50 additional Optometrists and 20 other Audiologists to respond to strong demand from patients requiring sight tests and hearing tests in the safety of their own houses.

Optimism plans to acquire further complementary businesses in the eye care and the hearing sector as well as businesses providing other clinical services to the fast-growing older demographic.

Henry Pitman, Chairman of Optimism, commented: “I am delighted that we have completed the acquisition of Visioncall, which is a well-established business providing a vital service to some of the most vulnerable people in society. 

“Visioncall’s eye care service in care homes is complementary to OutsideClinic’s eye care in people’s own homes. The acquisition of Visioncall consolidates Optimism’s position as the UK’s leading domiciliary eye and hearing care provider.”

Michelle Le Prevost, Managing Director of Visioncall, said: “We are excited about joining Optimism and working alongside our new sister company OutsideClinic.

“We believe that this acquisition marks an exciting new chapter in our journey to help our patients see better and live better.  

“As care homes re-open, the business is seeing accelerating demand for eye and hearing tests. Optimism’s investment will allow us to continue expanding our business, recruiting a further 20 Optometrists over the next two years.”

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